We can translate the word as a mood mood mood mood even if he senses the largest.
And the mood of our client / customer is what drives her choices. Hence the idea to address the marketing strategies of communication before and after giving priority to the perception that the customer has the value of the brand, providing a feeling of trust and security.
2.0 Models of communication involving members in projects that produce non-intrusive information exchange, affinity, direct contact brand with users and among themselves.
In an environment characterized by information overload is increasingly difficult for a brand to overcome the "noise" and differentiate.
Here are the emotions aroused by watershed, and if you move from an economy purely a product of attention, the bonds of respect and esteem with our clients reinforce and word of mouth does the rest. Because it's useless to hide it, the WOM is a real marketing tool that is based on the authority of one who conveys the message and not the economic strength of those who conceived above all, it only works if you do not tell "bullshit." The fact lies have short legs and the world of Web 2.0 is useless to spread news is not true, it is quickly expelled as foreign bodies.
competitive stress for the company today than it easily if you are clear that the customer has evolved and disillusioned, and do not want to choose to be guided by purely commercial promo.
E 'a nomad who can be conservative in the choice of technology for the home and its accessories, apparel exhibitionist and conservative family, experimental and traditional in his spare time on other areas.
Regardless the most important element: it uses the tools of the Web and social media presence, but also has a tablet PC and smartphones that connect to the "world" as it is on the couch, walk down the street or running to the shops.
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